Over the years I’ve worked with hundreds of lawyers who aspired to improve their practices.
Some I could help, some I couldn’t. And some flat out disliked my approach.
At first, I had trouble accepting the harsh reality, which is that I’m not for everyone. So, here’s something you might want to know…
My approach is probably not for you if:
- You’re addicted to superficial advice (i.e. the kind that seems like it will work in theory, but in practice doesn’t).
- You like the excitement of chasing shiny tech objects more than improving mundane but important workflows.
- You think freewheeling discussions in Facebook Groups are the way to learning how to properly manage your law practice.
- You prefer social media attention-seeking over learning the fundamentals of marketing.
- You can’t grasp that effective marketing is about sending the right messages (e.g. making sure prospective clients know you care more about helping them than about just making money).
- You aren’t realistic about the fact that building your dream practice is a long-term project that requires thoughtfulness, patience, and persistence.
- You’re eagerly seeking a “blueprint for success.” (good luck with that; the harsh truth is you’ll have to reevaluate some outdated assumptions to make big improvements in your practice).
I hope you have a better sense of whether I’m for you.
If not, that’s okay.
In fact, it’s better to find out sooner rather than later, right?