The law practice management platform Litify is unique in several ways. For one, it is built on top of Salesforce, the sales and marketing automation platform used by many Fortune 500 companies. For another, it was developed by a team of people who came out of Morgan & Morgan, the largest plaintiffs’ law firm in the United States.

Since its launch in 2016, Litify has raised $50 million in Series A funding, acquired the e-billing company LegalStratus, and expanded its customer base to include a range of mid-to-large sized law firms and corporate legal departments, and has even developed an off-the-shelf solution for smaller firms. It recently announced a major partnership with global legal services provider Epiq.

Joining this episode of LawNext is Ari Treuhaft, chief operating officer at Litify and formerly head of product at Morgan & Morgan, where he oversaw the firm’s transition to the Litify platform. He explains why Litify considers itself a new category of legal tech, one that enables both outside counsel and in-house legal teams to operate on the same platform. He also lays out future plans for the company, and shares his thoughts on recent developments in the practice management market.

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