Rippe & Kingston Systems, a Cincinnati-based company that has provided legal and financial management software to law firms since 1982, has changed its name to SurePoint Technologies.

The change is part of a rebranding initiative to better align the company’s name with its commitment to delivering cutting-edge enterprise solutions that help law firms unlock increasingly higher levels of efficiency and financial performance, the company said in an announcement.

“Our new identity as SurePoint Technologies reflects our vision for the future and the tremendous confidence our customers have shown in us over the years – that they trust us, rely on us and have successfully grown with us,” Tom Obermaier, chief executive officer, said in the announcement.

“We’ve been pointing mid-tier law firms in the direction of increased efficiency and revenue for nearly 40 years, and that’s exactly what we will continue to do as SurePoint.”

SurePoint offers enterprise software that addresses all areas of law firm operations, including financial management, time management, workflow efficiency, billing, and reporting.

In recent months, the company has invested significantly in product enhancement and expansion. It has introduced a mobile app that enables attorneys to capture time while on the go and that syncs with SurePoint’s Legal Management System; hired a new chief product officer, John Boyd, who has two decades of experience leading tech product teams; and established 40 user groups across the United States that provide direct ongoing feedback on their day-to-day experience using SurePoint solutions.